App & product launches
Hero films for a new app, card, account or feature, staged in worlds that make the value obvious in seconds.
Launch films, product spots and campaign systems for banks, payment apps, trading platforms and digital-asset brands, directed like cinema and built for regulated advertising.
Fintech products are hard to film. There is nothing to hold, the interface changes every sprint, and the real benefit, trust, lives in people’s heads. AI lets us build the worlds where that benefit becomes visible: a city that pays itself, a currency that travels, a safety net you can actually see.
Every film is written and directed by Serge Vane, an award-winning film and music video director who has made commercials for financial and technology brands, then composited, graded and sound-designed by a senior post team in London.
Regulated advertising is part of the brief from day one. Claims, risk warnings and disclaimers are designed into the frame and the edit, so your compliance team reviews a film that was built to pass rather than one that has to be patched.
Hero films for a new app, card, account or feature, staged in worlds that make the value obvious in seconds.
Real screens and flows kept accurate in every frame, and updated quickly when the product ships a new version.
Tokens, wallets and blockchains turned into images people understand, with risk messaging built in for regulated markets.
Cut-downs, aspect ratios, languages and A/B variants from one master world, ready for paid social and connected TV.
A short call or message about the idea, audience and deadline.
Treatment, shot list and key frames you approve before production.
Generation, compositing, sound design and grade.
Final masters, ready for broadcast and paid media, with full rights transferred.
Yes. AI changes how images are made, not the rules. We prepare scripts, claims and supers with UK FCA financial promotion rules and the CAP Code in mind, and your compliance team approves the film before it runs. For other markets we follow the requirements your legal team sets.
Required risk warnings and disclaimers are planned into the layout and timing of the film from the storyboard stage, so they are legible and prominent without breaking the story.
Yes. We work from your real product, screens and brand guidelines, and you approve key frames before full production begins.
Yes. One master world can be adapted into languages, local supers and market-specific claims, with each version prepared for local review.
You do. Full IP transfer is included, and every project runs under NDA.
Share the idea, a reference or a launch date. Our producers will be in touch to discuss your brief in confidence.